Gro-To is the brainchild of Zoë Foster Blake, founder of Go-To, author, and mother of two. In 2014 Zoë launched Go-To, Gro-To’s parent brand, when she saw a gap in the market for clean, useful skin care that was effective, easy to use, fun to be part of, and made an (often pretty confused) skin care customer feel confident and competent engaging in daily self-care.
When Zoë realized she would turn to her own Go-To products for her babies whenever a rash or their eczema flared up, and she needed a soothing, calming product she knew she could trust that would not upset or irritate their compromised skin, the idea dawned on her: why not make Go-To for kids? In 2016 Gro-To was born.

5 products